"Time management is eternally popular. Tim Ferriss' 4-Hour Workweek is a bestseller. Stephen Covey's 7 Habits of Highly Effective People has sold more than 25 million copies. If Benjamin Franklin were alive today, he'd probably make a good living delivering keynote speeches. But time management has always really been a euphemism for discipline, whether imposed by corporate mandate or insinuated through the American work ethic. It's a psychological trick. That's why I'm developing new systems to manage time itself. "
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